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Video Production and Digital Marketing for Your Business

Every business should have at least one professional video as part of their digital marketing strategy. This is true no matter the size of the business. Here are some examples:

  • An overview brand video of the company
  • A promotional or explainer video for a product or service
  • Client or customer reviews
  • FAQ videos and answers to common questions
  • A combination of the above

In short, the possibilities are endless, and the results are always the same: More Leads.

Kulture Digital Marketing And Video Production In Austin, Tx

Kulture Delivers Professional Video Production

You can elevate a brand to the next level with consistent branding. The combination of a fantastic digital campaign, a perfectly designed website, and killer video is way more power when combined. If you remove one of those pieces, the branding falters. When you get all the facets working together, it’s far more valuable than the sum of its parts.

Video production is a key piece to the digital puzzle:

  • Firstly, video is engaging and a great teacher.
  • Secondly, most people would rather watch a video than read.
  • Finally, Google loves video.

Are you ready to boost conversions and sales with video?

Recent Video Projects From Kulture Digital

5
reasons
you need
Kulture Digital Marketing In Austin, Tx
for video production
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Video is Engaging

There is no better way to tell your story than with a phenomenal video. Video is the best way to get people to connect to your business on a personal level. Most importantly, it humanizes your brand and assures your target audience that you are not just another faceless company.

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Video is a Great Teacher

Studies have shown that videos get processed by the brain MUCH FASTER than text. In other words, you can give viewers a lot of information in a shorter amount of time. Explaining complex ideas is much easier with video. Animation and motion graphics help to make concepts come alive.

Therefore, things that would take many paragraphs to TRY to explain can be easily, and effectively, shared much quicker with video.

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Video Boosts Conversions and Sales

Because video is so good at humanizing a brand, it eventually leads to trust. Consequently, once a potential customer believes you, they are much more likely to buy your product or service. After that, they are also much more likely to share your amazing video with their friends on social media.

This sharing increases traffic to your site, which in turn increases your sales and conversions. Additionally, all this new traffic and social sharing will improve your SEO.

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Google LOVES Video

Time spent on your website by visitors is an important factor for Google. It uses this to determine your rank in search results. In short, Google figures that the longer people spend on your site, the more authoritative your content is.

There is also evidence that websites with videos are much more likely to show up at the top of search results.

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People WANT Video

Most people would rather watch a video about a product than read a lengthy article about it. With more and more people using a phone as their primary tool for online browsing, a video makes the most sense. It’s much easier to watch videos than it is to try to read tiny text on a phone screen.

TO SUM IT UP: Video is more accessible, better, and more engaging.

Kulture Digital Marketing Services

Video Production With Kulture Digital Marketing In Austin, Tx

Video Production

There is no better way to tell your story than with a phenomenal video. Video is the best way to get people to connect to your company on a personal level.

Web Design With Kulture Digital Marketing In Austin, Tx

Web Design

Your website is the foundation of your online marketing activities. If you look at all the marketing channels and techniques, what they actually do is bring visitors to your website. Make it worth the trip.

Digital Advertising With Kulture Digital Marketing In Austin, Tx

Digital Advertising

Digital advertising with both text and display ads is the most cost effective way to reach your audience. Since you only pay per click, your budget goes a lot further than it would with traditional ads.

Video Production FAQs

What Are the 3 Stages of Video Production?

Professional video production can be broken down into 3 stages. The first stage is pre-production, where the video is planned and locations are found. The next stage is the actual shoot. The final stage is post-production, where editing, graphics, and additional sound is added.

What do Online Marketing Video Production Companies do?

A professional video production company handles all aspects of a video shoot. Every step from conception, to scripting, to shoot locations, to filming, to editing, to delivery of final video.

How Much do Video Production Companies Charge?

Every shoot is different and there are many factors involved. Our Austin video services include everything from a single-person shoot to a full crew production. Contact us to talk about the specifics of your shoot.

What Are the Steps in Video Production?

The first step is pre-production, where the video is planned and locations are found. The next step is the actual shoot. The final step is post-production, where editing, graphics, and additional sound is added.

Do You Only Do Austin Video Production?

While we are based in Austin, we travel all over for video shoots. Our video production company has shot in New Jersey, Florida, and Nicaragua - just to name a few locations. Contact us to see what we can do for you.

Video Production Examples

Brand Video Examples

Brand videos are the best way for a business to tell their story in an impactful way. Great brand videos help to humanize a brand and allow the company to connect to potential customers or clients.

Kulture Can Help

64% of consumers make a purchase after watching a product video (Tubular Insights)

Service / Product Video Examples

Product and service videos are used to explain a company’s offering to potential customers or clients. A good explainer video conclusively demonstrates how the product or service will benefit the people watching it. When done well, a product or service video becomes your best sales tool.

Kulture Can Help

Social video generates 1200% more shares than text and image content combined (Wordstream)

Short Film Examples

Some stories are just too big and need room to breathe. Video has the power to explain complex ideas in a way that other mediums can’t touch. Kulture can help you tell your story in a meaningful way.

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