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Your website is the foundation of your online marketing activities. If you look at all the marketing channels and techniques, what they actually do is bring visitors to your website. And the main purpose of a website is to turn these visitors into customers.

In Digital Marketing, This is Called Conversion

Bad design causes you to waste time and money on other marketing methods. Because you don’t need more visitors if you can’t turn them into customers.

Website design is a key piece to the digital puzzle:

  • First, you need a site with a powerful message and clear calls to action.
  • Second, you need a site that works well on mobile devices.
  • Finally, you need a site that loads fast.

Are you ready for a website that engages and converts visitors into customers?

Let’s Get Started!

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How Does Kulture Stand Apart?

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monthly reporting

We keep you up to date on your monthly digital progress and the reporting speaks for itself.

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we’re on your team

When you work with us, it’s like having your own digital marketing department on your team.

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proven results

With years of experience and expertise, we’ve helped countless businesses just like yours.

What Do Our Clients Say?

“Kulture Digital consistently exceeds our expectations. Not only are they extremely knowledgeable but you can’t beat the passion that these folks have for the work they do. They will always be our first choice when it comes to our digital needs.”

-Jillian Fowler

“Working with Kulture Digital was one of the highlights of my organization’s year! They have an incredibly dedicated and knowledgable group of artists and experts who went above and beyond when it came to supporting our developing non-profit organization. Not only did they create a quality marketing product for us, they shared information and suggestions about what to do next — how to boost our social media and digital presence.”

-Robin Grace Soto

“This is an amazing company. They were given a mission to create a website for our professional firm with a very tight timeline. They met and exceeded all of our expectations and in a matter of days we had a great website that has served us very well. I cannot recommend highly enough Kulture Digital Austin!”

-David Dunham

“We thoroughly enjoyed our experience working with Kulture! They helped us get outside of our comfort zone to create the kind of marketing we truly needed. We look forward to our future projects!”

-Curtis Reddehase

How We Drive Results

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web design

Your website is the foundation of your online marketing activities. A well made site is fast and informative.

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pay per click

Digital advertising with both text and display ads is the most cost effective way to reach your audience.

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search marketing

Search marketing is the marriage of search engine optimization (SEO) and pay-per-click (PPC) advertising.

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When you pinpoint the keywords with high conversions and optimize your site to focus on them, the ROI is hard to beat.

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email marketing

When used correctly, email marketing is a cost-effective way to deliver content and generate sales.

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digital strategy

We strongly believe that having a consistent message across all of your digital channels is the key to your success.

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5 Reasons You Need Kulture Digital for Your Web Design Project

Attention Spans are Short

These days, the attention span of the average human is less than that of a goldfish. The sheer amount of content that is available is mind-boggling and you have to fight for every second. The best way to do that is to have a powerful message with a clear call to action. You have to get that message to the viewer quickly — your website needs to load in less than 3 seconds to be effective.

Speed Affects Engagement

Since people have shorter attention spans, you only have a short time to pitch them on your product or service. In sales, this is called the elevator pitch. You basically have 10-20 seconds, including the loading time of the website, for most people to decide if they will stick around to see more.

If your site is slow, many people will bounce before you even get the opportunity to engage them.

Speed Affects Conversions

At the end of the day it’s really all about one thing: Conversions. You can attract tons of traffic to your website, but if you are not turning them into customers, then you are wasting your time (and theirs).

You have a very short amount of time to get your page loaded, make your best pitch, and give potential customers an easy way to take the next step. Any type of performance issue will result in a major reduction in conversions.

Page Speed is a MAJOR Ranking Factor for Google

Way back in 2010, Google started using site speed as a ranking factor. Through their research, they determined that faster sites created happier users. Because of this, they began ranking faster sites higher in search results. Now, in 2018, as they focus on a mobile-first internet, they have announced that they will now use page speed as a ranking factor in mobile search.

Mobile Speeds Vary

Today, mobile devices account for well over half of all internet traffic and the number keeps growing. This is fine when mobile users have a WiFi connection, but what about then they are on a mobile network?

As of 2017, the United States ranked 28th in the world in mobile internet speeds. So, when it comes to testing page speed for mobile users, you have to always assume the worst. These days, a great website has to be more than just responsive — it has to adapt to mobile networks and still load fast, even on slow networks.

Web Design and Development FAQs

What does a web designer do?

Web designers develop websites and create web pages by integrating design elements with code. The main design elements are text (copy), graphics, photography, and videos. The web designer primarily uses HTML, Javascript, and CSS and often utilizes PHP-based software like WordPress or Shopify.

How much does a professional website cost?

The cost of developing a website varies based on the size and complexity requirements. A basic, 4-5 page business site can be built for under $1,000, while a full-featured e-commerce site can cost well over $20,000.

Can't I just build my own site using something like Wix?

Template sites like Wix make it sound like you can get a great site up and running in a few hours, but there is much more involved. The key to a successful website is the content: compelling and SEO-friendly copy, engaging photos and graphics, and videos that tell your story.

Can you run a business without a website?

You can absolutely run a business without a website but it will be very hard to sustain the business without having a solid online foundation. A well designed website legitimizes your business and allows you to control the message.

Are websites still relevant?

While apps and a strong social media presence are a must for a business, so is having a website. A website is a highly effective marketing tool.

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