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Concepts Unlimited (CU Advertising) is a leading ad agency specializing in branding, marketing and long-term relationships with credit unions across the United States. They’ve won over 500 industry awards in their 35+ years and were in need of a website redesign. We met with them and came up with a plan to refresh their online presence.
First Step: Design and Develop a New Website for CU Advertising
Since Concepts Unlimited is an ad agency, they already had great branding and assets. Our main focus was to reorganize what they had and to freshen it up with a modern look and responsive design. For lead generation, we added call-to-actions on every page with a link to a secure contact form.
Second Step: Generate Amazing Content
We worked closely with CU Advertising to organize and optimize their assets and designed portfolio pages that truly highlighted their work. We also produced their brand video to feature on the about page.
Final Step: Get the Message Out
Once the website was launched and the content was produced, it was time to build the digital campaigns to bring awareness to Concepts Unlimited. Working closely with the client, we decided to focus on AdWords, Facebook and Instagram. We continue to monitor the campaigns and reallocate the budget to produce the best results.
Visit The Concepts Unlimited website